Renowned actor Kiefer Sutherland is gearing up to embark on a unique and exciting endeavor, set to captivate whisky enthusiasts and fans alike. Scheduled for later this month, Sutherland will make an appearance at two select British Columbia stores, gracing the occasion with his presence and affixing his signature to bottles of his newly introduced Canadian whisky label, Red Bank.
Kiefer Sutherland, celebrated globally for his multifaceted roles including the iconic Jack Bauer on the widely acclaimed Fox television series "24," has delved into the world of spirits, marking his inaugural foray into the realm of whisky. The culmination of this venture is the introduction of Red Bank Whisky, a noteworthy addition to the Canadian whisky landscape.
Collaborating with his compatriots Gary Briggs, ex-Diageo director Shawn Hiscott, and entrepreneur Rob Steele, Sutherland has established the foundation for Red Bank Whisky. With meticulous attention to detail, the brand has been meticulously crafted, culminating in a blended Canadian whisky that is destined to make a distinct mark.
Michel Marcil, an esteemed master blender, has lent his expertise to the creation of Red Bank Whisky. Crafted through an artful fusion of rye, corn, and wheat whiskies, this blend embodies a harmonious symphony of flavors and aromas.
The moniker "Red Bank" pays homage to the neighborhood of Hubbards, a place of significance where Steele's residence is nestled. Reflecting on the whisky's essence, Sutherland articulated, "Red Bank isn’t just a whisky. It is a testament to the passion and artistry of Canadian craftsmanship, and a reflection of the warm East Coast hospitality that you can always bank on."
Sutherland enthusiasts and whisky aficionados alike will have the exclusive opportunity to witness his presence firsthand. On the 24th of August, Sutherland will grace the 39th & Cambie BC Liquor store in Vancouver from 4pm to 6pm PT, followed by an appearance on the subsequent day at the Kelowna Orchard Park BC Liquor store in Kelowna during the same hours.
Having made its debut on Alberta's shelves in the preceding month, Red Bank is poised to make its presence felt across Canada in the near future. The brand's official website affirms its availability in four Canadian provinces: New Brunswick, Newfoundland, Nova Scotia, and Prince Edward Island.
This isn't Sutherland's first involvement with a spirits brand. In 2013, Proximo Spirits enlisted Sutherland as the face of a Jose Cuervo Tequila campaign in the United States, underscoring his versatility and influence in the realm of spirits.
About Red Bank Whisky
Red Bank Whisky emerges as a distinctive and captivating addition to the realm of Canadian spirits, bearing the imprints of craftsmanship, camaraderie, and a nod to the essence of community. Spearheaded by the acclaimed actor Kiefer Sutherland, Red Bank Whisky has made a resounding debut, captivating the palates of whisky enthusiasts and garnering attention for its unique blend and heartfelt origins.
The creative mastery behind Red Bank Whisky lies in the hands of Michel Marcil, a distinguished master blender. Crafted through an artful alchemy of rye, corn, and wheat whiskies, the blend showcases a harmonious fusion of flavors that pay homage to the Canadian whisky tradition.
The nomenclature "Red Bank" carries significance beyond its name. It draws inspiration from the neighborhood of Hubbards, a locale that holds personal resonance as the residence of Rob Steele. Beyond a label, Red Bank Whisky encapsulates an embodiment of passion, artistry, and the warmth of East Coast hospitality.
The whisky itself resonates with a complexity of flavors, reflecting the meticulous crafting process. Red Bank Whisky embodies not only a tribute to traditional Canadian craftsmanship but also a testament to the quality and character that define this spirited endeavor.
Red Bank Whisky is not merely a beverage; it's a manifestation of collaboration, dedication, and the enduring spirit of craftsmanship. Its journey is a testament to the power of passion, community, and the shared enjoyment of life's finer moments.